I can’t recall seeing this level of detail reported about a single weekend of movies.:
‘The Flash’ Falls Down With $55M 3-Day Opening: Here’s Why
Sunday AM Writethru , after Saturday AM post…refresh for updates There are a lot of lessons to be learned this weekend. But chief among them is what it’s like for a major motion picture…
Writer Anthony D’Alessandro is naming exactly what was spent, in which methods, on some of marketing with a comparison to some other movie marketing spends through those methods. He’s naming exactly which theaters specifically made exactly how much money for a particular movie this weekend. I happened to see Asteroid City at the AMC Burbank which apparently was the #1 theater in the nation for The Flash this weekend (which is no surprise as Warner Brothers studio is about 5 minutes away). I had no idea you could access the exact take from a specific movie theater.
I don’t think any of this adds crucial data for us fans given it’s not a complete picture, but I did find it interesting and thought others might as well. And we can use this thread if we want for Summer Movies in general.
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