How does marketing strategies affect profitability?
Marketing strategies can affect a company’s profitability in several ways. For example, if a company implements a successful marketing strategy, it may be able to increase its market share and, as a result, its revenue and profits. Additionally, effective marketing can help create brand awareness and customer loyalty, which can also lead to increased profits. Conversely, if a company’s marketing efforts are unsuccessful or ineffective, it may experience decreased revenue and profits.
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